#IAMYOURALLY
Sister agencies Influence + All and Sundae Creative have teamed up to launch #IAMYOURALLY, a program aimed at amplifying and nourishing the BIPOC creative community via curated, in-kind and hands-on mentorship. By tapping into our resources in the PR, Event-Management, Marketing and Creator space,
Sundae Creative and Influence + All will offer our expertise, team and tools to
10 BIPOC creators per quarter with the goal of further amplifying the voices of existing creators and encouraging the development of up-and-coming creators.
Learn more about the mentorship program below!
How it works
Each creator will partake in a 3-month immersive program which includes the following:
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In-depth audit of your social platforms
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Discovery call to determine your goals/ambitions and to understand your challenges and roadblocks
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One-on-one time with the founders: Kristina Argento & Karine Idrissi 1/month (bi-weekly for the first month)
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Open access to a management team to consult on relevant items (contracts, email etiquette, etc.) for the duration of the mentorship program
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Rate establishment & card design
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Proactively included in agency related opportunities opportunities that client pitches
After the discovery call & social media audit, creator will receive 3 seminar sessions:
Month #1: Relationships (the 411 on public relations) led by Sundae Creative
Presentation topics at a glance
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What is PR?
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What does PR have to do with influencer partnerships?
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What do brands and agencies look for when casting an influencer?
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The metrics explained! (Impressions, Reach and Engagement Rate)
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Navigating in-kind brand partnerships
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Navigating industry events & guest lists
Month #2: Sales & management led by Influence + All Management
Presentation topics at a glance
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What should I charge and how do I ask for it?
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Tips on generating and growing a social following
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How do I read a contract and facilitate amendments that work for me without damaging my client relationships?
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How do I turn down an offer without damaging relationships?
Month #3: Insider information
We will pair you with an industry leader so that you can get insider details you've always wanted to ask!
Leaders will come from various walks of life whether it be an already established influencer from the I+AM roster or an internal publicist from a well-reputed brand or agency.
Finally, we will do an "exit interview" with each creator as a final overview of learnings and questions.