Monthly Reads: Latest News in Influencer Marketing – Social Platform Trends
TikTok to overtake Facebook in influencer marketing spend this year, YouTube by 2024
Instagram is still in the lead for most influencer marketing dollars spent on platform but in 2024, TikTok is predicted to surpass second place platform YouTube. Read this article to learn more about TikTok’s growing impact.
Instagram Shares Tips on Effective Influencer Marketing Collaboration
As Instagram is continuously evolving, effective influencer marketing techniques are changing as well. This article gives brands some insight on ways to improve their influencer collaborations. Read this to better understand what brands could be looking for in upcoming campaigns and ways to achieve better results.
Influencer shopping app LTK adds creator product reviews in its latest update
Audiences’ trust influencers to share authentic reviews of products and LTK is better supporting creators by adding in a creator product review section. Read this to find out what this allows creators to do and the added bonus of this latest update.